Macmillan Cancer Support is at a pivotal point in its brand history. This year sees the launch of our new brand strategy, defining our purpose for the next decade, and we will be launching a new brand platform and high profile multi-channel brand advertising campaign in early 2019 to build awareness, shift perceptions and bring this new brand strategy to life.
At Macmillan our sights are set high. Our previous brand campaigns have made us the Marketing Society’s Brand of the Year (2014) and in 2016 our ‘Not Alone’ campaign won a prestigious gold award at the IPA Effectiveness Awards. We are looking for someone who shares our ambition and whose significant experience of delivering multi-channel brand campaigns, particularly in digital and non-ATL channels, will make our future brand advertising activity a huge success.
Working closely with the Head of Brand Advertising and Campaign Integration, you will take the reins on campaign planning, production and delivery of all digital and non-ATL brand advertising activity, and develop a seamlessly integrated TTL campaign communications plan across paid, owned and earned media. Your belief in the art of the possible and meticulous eye for detail will ensure the smooth running of the campaign planning and delivery process.
You may be a client-side brand manager with considerable advertising and communications planning experience or a Senior Account Manager or Planner in a creative or media agency. You don’t need charity experience but you do need to have demonstrable experience of successfully delivering a high-profile campaign across the full channel mix.
Closing date: 26th June 2018
Planned interview date: 9th July 2018
Please submit your application as soon as possible as we reserve the right to change the closing date of our vacancies.
We aim to encourage a culture where people can be themselves and be valued for their strengths so we seek to attract and employ the best people from the widest talent pool, reflecting the diverse nature of our society.
We will support you throughout the recruitment process with any reasonable adjustments required in accordance with the Equality Act. Please contact the Recruitment Team if you require support.