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Campaign Executive

Reference
1806351
Contract Type
Permanent
Sector
Education, Media & Communications
Location
Melbourne, AUS
Expiry Date
27/05/2018
Campaign Executive Description .It’s no secret that a good education has the power to change lives. The challenge lies in the pace with which Australia’s educational landscape is transforming. It’s no longer just about providing acc...

Job Description

Campaign Executive

Description

.It’s no secret that a good education has the power to change lives. The challenge lies in the pace with which Australia’s educational landscape is transforming. It’s no longer just about providing access, but also ensuring progress.

As the world’s leading learning company, we’re meeting this challenge with Australia’s most comprehensive blend of digital learning formats, printed texts, educator training resources, assessments, services and online assets.

We are looking for an experienced and innovative individual to join Pearson as a Campaign Executive. This role is an integral part of the Marketing team, directly supporting the delivery of the annual schools K12 marketing plan. Reporting to the VP, Strategy & Marketing, you will develop and deliver creative campaigns to our customers. Working closely with the brand and digital marketing teams, you will guide and manage the delivery of campaign tactics including web, social and content marketing.

Responsibilities include;

  • Develop and deliver creative campaigns
  • Production of marketing material or working with designers/agencies to produce material
  • Provide marketing expertise and guidance to the Higher Education team as a point of contact for Pearson Australia Marketing

Qualifications

  • Experience in delivering marketing tactics within a campaign
  • Understanding of customer positioning, messaging and campaign planning
  • Understanding of multi-channel integrated campaigns
  • Strong organisational skills, demonstrating the ability to deliver projects to tight deadlines
  • Strong copywriting skills
  • Experience working with senior stakeholders
  • Experience with Marketing Cloud, Salesforce, Adobe Creative Suite or equivalent programmes would be a plus but not essential

Based in stunning, heritage-listed offices in Melbourne's Docklands, you have everything at your door-step, not to mention the easy 2 minute walk from Southern Cross Station.

Our opportunities need innovative thinkers to drive the business forward. We are looking for people who can lead the way with enthusiasm, vision and inspiration.

Now it’s time to tell us about you, why you are passionate about learning and why you want to work with Pearson. Click ‘Apply Now’ to create your application online.

At Pearson, we value the employee journey and pride ourselves in building an inclusive and diverse culture.

#LI-DR1

Primary Location: AU-VIC-Melbourne

Work Locations: AU-Victoria-Melbourne-Goods Shed South 707 Collins Street Goods Shed South Melbourne 3008

Job: Marketing

Organization: Core

Employee Status: Regular Employee

Job Type: Standard

Shift: Day Job

Job Posting: Apr 30, 2018

Job Unposting: May 30, 2018

Schedule: Full-time Regular

Req ID: 1806351

Pearson is an Equal Opportunity and Affirmative Action Employer and a member of E-Verify. All qualified applicants, including minorities, women, protected veterans, and individuals with disabilities are encouraged to apply.