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Marketing Automation Executive

Reference
JREQ080722
Contract Type
Flexible Hours, Permanent
Sector
Legal, Marketing & Public Relations
Location
London
Salary
Competitive
Expiry Date
03/07/2017
We are the leading source of intelligent information for the world's businesses and professionals, providing customers with competitive advantage.

Job Description

Intelligent information is a unique synthesis of human intelligence, industry expertise and innovative technology that provides decision-makers with the knowledge to act, enabling them to make better decisions faster. We deliver this must-have insight to the financial and risk, legal, tax and accounting and media markets, powered by the world's most trusted news organization.


Business Unit: Legal UKI


Our Legal organisation focuses on connecting our customers’ businesses to the ever-changing legal and regulatory environment. We provide critical online and print information, decision support tools, software and services to lawyers who practice in law firms, in corporate legal departments and in the public sector. We are a growing business in the UK, especially since the acquisition of Practical Law Company in March 2013 and we are very excited about the next stage in our growth and how you can play a part in it. 

Position Title: Marketing Automation Executive

Reports to: Marketing Operations Manager; dotted line to Marketing Automation Analyst

Position Type: Permanent

Role Purpose/ Summary:

  • Provide operational support to the Marketing Data Operations Team and in turn sales and marketing primarily on our marketing automation tool, Eloqua. 
  • Support marketing executives in the creation and maintenance of campaigns in Eloqua.
  • Support the Marketing Automation Analyst on enterprise projects involving Eloqua as directed.
  • Oversee data flows both in and out of Eloqua and the various marketing databases. 

Major Responsibilities / Accountabilities: 

  • Marketing Automation System Administration – maintaining underlying data objects and organisation. 
  • Provide on-going training and support to marketing stakeholders on marketing automation system and campaigns
  • Technical support and creation of digital assets to enable campaign deployment 
  • Basic reporting on campaign effectiveness
  • Maintain system data flows and integrations (i.e. SFDC, external databases, sFTP etc.) to support on-going campaign activity and compliance 

 

Qualifications


Essential Skills and Experience: 

  • Demonstrable experience as a power user of a business critical RDMS system e.g. a CRM or digital marketing tool 
  • Understand why the data in the system is important to the business
  • Can produce quantitative and qualitative reports based on the contents of the system
  • May have trained or coached new users to adhere to quality standards required by the business
  • Some exposure to manipulating sales and marketing data using tools such as:
  • MS Excel, Access etc.
  • Considerable experience working directly with sales & marketing teams. 
  • Strong understanding of how data is used by marketing and sales and its contribution to the sales funnel.
  • Demonstrates an analytical mind set and problem solving abilities
  • Awareness of the Data Protection Act, ICO and PECR guidelines that relate, particularly, to digital marketing. 
  • Highly organised and process oriented approach to tasks.

 

Desired Skills and Experience: 

  • Able to take ownership & deliver project or ad-hoc tasks, in addition to day-to-day tasks.
  • Experience with a marketing automation or digital marketing suite 
  • Basic knowledge of HTML

Education/ Qualification: 

  • Graduate calibre

NB: Flexible working options will be considered as part of this application. E.g. Job shares

At Thomson Reuters, we believe what we do matters. We are passionate about our work, inspired by the impact it has on our business and our customers. As a team, we believe in winning as one - collaborating to reach shared goals, and developing through challenging and meaningful experiences. With over 60,000 employees in more than 100 countries, we work flexibly across boundaries and realize innovations that help shape industries around the world. Making this happen is a dynamic, evolving process, and we count on each employee to be a catalyst in driving our performance - and their own.

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under country or local law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

Intrigued by a challenge as large and fascinating as the world itself? Come join us.

To learn more about what we offer, please visit careers.thomsonreuters.com.