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Professional Development Manager, BTEC and Apprent

Contract Type
Education, Media & Communications
London, GBR
Expiry Date
Professional Development Manager, BTEC and Apprenticeships Description About Pearson At Pearson, we’re committed to a world that’s always learning and to our talented team who makes it all possible. From bringing lectures v...

Job Description

Professional Development Manager, BTEC and Apprenticeships


About Pearson

At Pearson, we’re committed to a world that’s always learning and to our talented team who makes it all possible. From bringing lectures vividly to life to turning textbooks into laptop lessons, we are always re-examining the way people learn best, whether it’s one child in our own backyard or an education community across the globe. We are bold thinkers and standout innovators who motivate each other to explore new frontiers in an environment that supports and inspires us to always be better. By pushing the boundaries of technology — and each other to surpass these boundaries — we create seeds of learning that become the catalyst for the world’s innovations, personal and global, large and small.

Pearson is a global education company that helps people around the world to make progress in their lives through learning. With a rich heritage that combines 150 years of experience in publishing with the latest learning technology and digital services, we help people to learn whatever, wherever and however they choose. We are now transforming Pearson to accelerate our activity in digital learning, education services and emerging markets. This will enable us to make a lasting impact in helping to solve some of the most important challenges in global education.

Why We Need You

We believe education is a vital force that can empower people, help them to reach their potential and contribute to more connected communities, all around the world. Our strength comes from our outstanding people; our strong relationships in the education world; our expertise in using technology to help people learn; our global footprint and local reach; and our position as a profitable, global company with a unifying sense of purpose.

Job Purpose

Pearson has a long and successful history and leads the way in the development of its qualification offer across general and vocational qualifications, the majority of subjects and sectors, and across all levels. Our qualifications are developed against world class benchmarks to ensure that we equip learners with the underpinning knowledge, skills and behaviours needed for them to be successful in their careers. We also make sure that we support those delivering our qualifications with high quality teaching and learning solutions and continuous professional development: a fully integrated approach to teaching, learning and assessment. Alongside these developments we complement our offer by ensuring that, for the future, our solutions are offered digitally.

At this time of significant change in the education system and the move to develop differentiated pathways for learners, we need to ensure that we continue to be the leading brand and are at the forefront of providing innovative solutions.

Our focus is applied, technical and professional qualifications, holistic apprenticeship and other tender solutions, integrated teaching and learning support and digitally-enabled learning support and assessment.

This role is responsible for developing and product managing designated professional development projects that make it easier for schools, colleges, training providers and employers to implement our qualifications effectively, and that ultimately give Pearson a competitive advantage over its competitors.

Key Accountabilities:

  • To maintain a deep understanding of customer needs and market dynamics for professional development through quantitative and qualitative research and analysis of the competitive environment
  • To maintain a deep understanding of customer needs and market dynamics for professional development through quantitative and qualitative research and analysis of the competitive environment
  • To develop new professional development propositions that are part of our integrated proposition across free and paid-for and will ensure our customers implement our qualifications effectively
  • To work with colleagues to provide best-in-class and improving customer experience of professional development
  • To product manage professional development projects (training events, network events, conferences and e-learning modules) from planning through development to delivery and evaluation
  • To contribute to the growth strategy of our vocational and work-based learning portfolio and the continual improvement of how we do things as a department and as a wider business.

Main responsibilities:

  • Developing and maintaining segment, sector and market insight
  • Create and maintain an in-depth evidence base of tutor/centre teaching, learning and professional development needs and behaviours in each segment (e.g. schools, colleges, private training providers) throughout the life of our qualifications and services by undertaking quantitative and qualitative research.
  • Develop and maintain a deep understanding of competitor activity, specifically (but not necessarily limited to) the PD programmes offered by other awarding bodies, tracking and anticipating their activity.
  • Developing strategy and propositions, managing budgets, and forecasting
  • Create propositions that have clear USPs, have a good customer experience, are part of our integrated proposition across free and paid-for, are aligned to our qualifications strategy, have a clear rationale for being free or paid-for and meet financial targets agreed
  • Track, analyse and respond to competitor activity
  • Manage opex and capex budgets for designated projects
  • Contribute to the financial and strategic planning process, in particular KPIs, budgets and resource plans for designated projects
  • Work with colleagues across Pearson to win new business, in particular tenders that arise from apprenticeship and Sainsbury reforms that require professional development
  • Supporting customers through the lifecycle and improving customer experience
  • Work with colleagues, e.g. PD Specialist, to monitor customer experience of professional development at regular points through the lifecycle (from customer satisfaction tracking to regular, in-depth qualitative insight)
  • Work with colleagues (e.g. virtual sector qualification teams, Training for Pearson, Sales, Marketing, Customer Services) to provide best-in-class and improving customer experience, to deliver consistently high satisfaction and retention levels, and to grow take up.
  • Anticipate and meet customer needs better than our competitors, defining and commissioning professional development at launch and throughout the lifecycle as part of a coherent, integrated proposition across free and paid-for
  • Briefing, developing and project managing professional development
  • Plan, commission and budget customer-facing events (e.g. Getting Ready to Teach) and networks that meet the evolving needs of customers and that deliver the approved strategy and propositions to the agreed quality, time and budget.
  • Work with colleagues (e.g. in VQ Assessment, virtual sector qualification teams) to define requirements for non-marketing events that are based on strong research and evidence bases and are aligned with our qualifications services strategy
  • Support colleagues in Marketing in defining and commissioning marketing events, e.g. launch events.
  • Support colleagues (e.g. PD Specialist) to recruit, train and develop a pool of sector specialists that is capable of writing and delivering excellent professional development
  • Work with the colleague sponsors of events (e.g. VQ Assessment, Heads Of Sector Development and Sector Managers) to complete sing off of event content within agreed SLAs for TfP and external stakeholders, e.g. INSET Online and Page Brothers
  • Constantly review the training programme to recommend and implement actions to ensure best reach and quality, e.g. through timely cancellations, mop-up events, running events on low numbers and postponements.
  • Ensure that we remain within agreed budget parameters for the programme and work with Training for Pearson colleagues to find ways to reduce cost without compromising quality, in order to ensure we can reach even more customers
  • Work with colleagues (i.e. Training for Pearson, Web Content Management, Marketing and Sales) to create and maintain good user experiences so customers can easily book onto our events, feedback on events and receive follow-up information from events
  • Ensure that customer-facing colleagues are fully aware of the training programme on offer
  • Support colleagues, e.g. PD Specialist, Sales and Marketing, to devise and implement an effective data-driven campaign strategy and customer journey so that leads generated from our events are used effectively as a key indicator in our qualifications campaigns.
  • Leadership and people management
  • Work effectively in virtual teams with colleagues across Pearson to ensure a positive working culture, in support of Pearson UK and BTEC and Apprenticeships divisional strategies
  • Champion a ‘customer first’ culture across Pearson, ensuring that all decisions are made with reference to the needs of our customers and learners
  • Lead on departmental initiatives to deliver better service to our customers and learners, and drive growth
  • Mentor and manage staff as required


About You

Desired behavioural competencies:

  • Virtual team and people leadership and management skills
  • Strategic thinking skills: the ability to think strategically, identify attractive market segments and key sources of competitive advantage, and to balance a strong commercial focus with regulatory and legal requirements, assessment reliability/validity and operational requirements to create solutions for customers that are practical and have competitive advantage
  • Creative thinking and customer empathy: the ability to articulate new propositions based on customer needs
  • Relationship building: in particular, with customers, employers, professional bodies, commercial partners, government agencies and within Pearson
  • Communication, networking and influencing externally and internally (in particular to work effectively with colleagues in Pearson across different sites and within a matrix structure)
  • Commercial and financial planning skills: the ability to plan and monitor revenue and profit
  • Organisational and project management skills

Essential skills, qualifications and experience:

  • Qualified to degree level or equivalent
  • Experience and understanding of qualifications and the UK education market and environment (e.g. colleges, private training providers, employers, professional bodies)
  • Experience and understanding of a sector / sectors

Primary Location: GB-GB-London

Work Locations: GB-London-80 Strand 80 Strand London WC2R 0RL

Job: Product Management

Organization: Core

Employee Status: Regular Employee

Job Type: Standard

Shift: Day Job

Job Posting: Jul 30, 2018

Job Unposting: Aug 19, 2018

Schedule: Full-time Regular

Req ID: 1810974

Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled